Amazon, Macmillian, Price Disputes and Fare Share

Remember this? Seems that Macmillian is engaging with a bit of dispute as well:

Macmillan and other publishers have criticized Amazon for charging just $9.99 for best-selling e-books on its Kindle e-reader, a price publishers say is too low and could hurt hardcover sales, which generally carry a list price of more than $24.

Is Amazon’s price structure hurting Christian authors and publishers? Although Amazon is also the easily more recognizable name in online book selling, they may be using tactics which ultimately hurt companies, and the smaller they are, well….

Oh, and it seems that the public war is getting rather nasty.

See Henry’s comments as well.

Joel L. Watts
Joel L. Watts holds a Masters of Arts from United Theological Seminary with a focus in literary and rhetorical criticism of the New Testament. He is currently a Ph.D. student at the University of the Free State, analyzing Paul’s model of atonement in Galatians. He is the author of Mimetic Criticism of the Gospel of Mark: Introduction and Commentary (Wipf and Stock, 2013), a co-editor and contributor to From Fear to Faith: Stories of Hitting Spiritual Walls (Energion, 2013), and Praying in God's Theater, Meditations on the Book of Revelation (Wipf and Stock, 2014).

5 thoughts on “Amazon, Macmillian, Price Disputes and Fare Share

  1. I don’t know about the price structure, but it seems to me that Amazon’s sudden decision to pull all of Macmillan’s authors’ books — not just the e-books — from their site hurts the authors (myself included) more than it hurts Macmillan. As of this morning (even though the spat is allegedly resolved), my latest book can be ordered on B&N, BAMM, Borders, Target, etc., but not Amazon. Most people I know, though, prefer Amazon, or only use Amazon.


    1. That is my habit as well, mainly because of all the ‘perks’ of ordering at Amazon. It’s like shopping at Wal-Mart. It’s so cheap that we forget that somewhere, someone is suffering because of it. Might be time to rebel a bit.

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